Foxwoods: more to come

Foxwoods Resort Casino announces agreement with TransAct Technologies Inc.

MASHANTUCKET, Conn. – Foxwoods Resort Casino and MGM Grand at Foxwoods announced Nov. 1 an agreement with TransAct Technologies Incorporated, a global leader in market-specific printers for transaction-based industries, to install the EPICENTRAL Print System in 300 of the property’s slot machines for a trial period beginning in December 2010.

“We’re looking forward to experiencing the EPICENTRAL Print System and hearing feedback from our loyal gamers,” said Foxwoods’ Vice President of Slot Operations Lou Rosar. “With over 6,000 slot machines on our award-winning property, we’re always looking for ways to differentiate Foxwoods and MGM Grand at Foxwoods from the competition and believe this partnership will help us do just that.”

The new EPICENTRAL Print System – connected directly to TransAct’s ServerPort device inside the slot machine – is an easy-to-use, cost-efficient software system that will enable Foxwoods to internally develop marketing programs and promotional coupons to be distributed to customers on a real-time basis at a slot machine. Additionally, the system will work with all existing slot systems and games as it is separate and distinct from the slot system itself. With this, Foxwoods will be able to use the EPICENTRAL Print System to connect to any existing slot machine, regardless of the game’s manufacturer or the current slot system, as long as the slot machine is equipped with a TransAct Epic 950 printer.

“We are thrilled to be partnering with Foxwoods, one of the largest and pre-eminent casinos in the country, in introducing the EPICENTRAL Print System to the public,” said Bart C. Shuldman, chairman and CEO of TransAct Technologies. “We believe the EPICENTRAL Print System will be a significant addition to Foxwoods’ marketing program as it will enable the casino to reach out in real-time to its customers with multiple marketing and promotional messages to incentivize additional play time on the slot machines, promote incremental purchases throughout the property or induce additional visits in the future. We look forward to a successful trial run and the possibility of a major expansion of the system at Foxwoods in the near future.”

Through the use of this software system, Foxwoods will have the ability to provide players with special drawing entries, real-time promotional coupons and marketing messages, restaurant meals, show tickets and hotel rooms, among many other possibilities. Essentially, Foxwoods will be able to utilize the EPICENTRAL Print System to create multiple promotions and incentives to either increase customer time spent on the casino floor or encourage additional visits.

Foxwoods Resort Casino and MGM Grand at Foxwoods have always placed a premium on offering the finest gaming options and promotions. At the six casinos at Foxwoods, there are more than 380 table games with 17 different varieties, including blackjack, craps, baccarat, roulette, Caribbean stud poker and pai gow poker, and the only WPT World Poker Room in New England, with 98 tables open around the clock. The casino at MGM Grand at Foxwoods features 60 table games, including blackjack, roulette, craps, Spanish 21, and 3-card poker. Together, the seven casinos offer more than 7,200 slots, a Rolling Chip program that rewards frequent players, Wide Area Progressive slot machines, High Stakes Bingo, free online play, and Ultimate Race Book.